Amara Halal Cosmetics Achieves Halal Certification

Encino, CA-August 8, 2011- IFANCA now certifies Baqi Inc. dba Amara Halal Cosmetics (www.amaracosmetics.com) as halal and thereby fit for use by Muslims, halal consumers and other animal welfare conscious consumers.

Halal cosmetic products are gaining ground in the cosmetics industry and amongst Muslim consumers globally. Its target market segments are affluent Muslims and consumers who are knowledgeable about ingredients, contents and the labeling of products.

Made in the USA and the result of several years of research, Amara Halal Cosmetics was created so that women don't have to worry about breaking Islamic rules while wearing makeup and performing their daily prayers. "Studies show that women who apply lipstick end up 'eating' the lipstick they've applied. That is, 4 to 9 pounds of lipstick is 'consumed' as a result in an average woman's lifetime," says founder Shamalia Mohamed. Her product line is the antithesis to "all those lipstick products currently out in the market that are made with chemicals like fatty acids and gelatins, as well as other items, like alcohol or ingredients that are extracted from animals like pigs," she says.

All Amara Halal Cosmetics products carry the IFANCA logo.